Ethos

James’ Home of Tone, a family run business based in Stourbridge, West Midlands.
Founded, curated and run by James Gascoigne with the moral support of wife Emma, and powered by the smiles of our two kids, Miles & Ralph. The 'Home of Tone' is a humble collection of guitars, parts & accessories that have been individually selected to be represented here for their quality, design and the brand in question's shared passion for the guitar.

I certainly don't consider the Home of Tone as re-writing the book on guitar store approach, but instead see this venture as writing my own book about what I love about the guitar; the instrument that has provided inspiration in numerous facets of my life from an early age.

All I hope is that you find the Home of Tone a place share your passion for guitars with me. The stores name is a bit of fun ultimately, but the intention is from the heart and since the humble beginnings in 2015 it seems there are so many of you that can relate to the approach. With an incredibly humbling 13k+ followers across the various social media platforms, having served over 10,000 customers so far & over 2500 of my 'Signature Series' guitar wiring harnesses made, the support has been overwhelming and for that, the least I can say is Thank You and I look forward to chatting with you!

Customer Service

I am very aware that without customer trust and support, a business is nothing. I give everything I can to ensure the browsing, buying and aftercare service provided by me is the best it can be. I am very grateful to see review platforms, such as the industry standard, Trustpilot, reflecting that with the feedback left on there for the Home of Tone by over a thousand customers so far. If you're new to the Home of Tone, and are looking for reassurance before placing an order, feel free to contact me to chat or read through the reviews left by prior customers over on Trustpilot. I hope it helps showcase an area I am immensly proud of and continually aiming to maintain and improve with my customers, past and present.

Signature Series harnesses

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The Home of Tone newsletter is a place where I share new product launches, product development, tech tips and perhaps most importantly for you, any newsletter subscriber exclusive info! So to be a part of that, please enter your e-mail address below. Your data and information is always stored safely via Mailchimp, you won't be spam'd daily with e-mails from me by any means, I usually aim to stick to 1 per week maximum! I really appreciate your support, social media has become increasingly difficult to reach my existing followers so I'm hoping my newsletter list will continue to grow and give me the chance to interact with you all more effectively.

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Home of Tone Blog

Welcoming Seymour Duncan to the Home of Tone!

Welcoming Seymour Duncan to the Home of Tone!

Seymour Duncan have long cemented themselves as the leading aftermarket pickup brand in the world, offering a staggering selection of models, and doing so with many models affordably too. Throughout their range they have created iconic models that stand the test of time, popular for a variety of guitars and music styles. Countless guitar brands feature their pickups in their instruments, and so many household name guitarists have used their pickups throughout their careers. Not many brands have such a solid footing in the industry, Seymour Duncan however are certainly one of them and I'm incredibly proud to now be an authorised Main Dealer for them! 
24 July, 2024 by James P Gascoigne
Jackson Brooksby demos the FUZZMASTER

Jackson Brooksby demos the FUZZMASTER

I recently contacted the lovely dude, Jackson Brooksby, about making some audio/visual demos of my recent collab product with NRG effects, the Fuzzmaster harness! So I packed up the old trusty demo duty Jazzmaster which currently has the prototype Fuzzmaster harness installed and sent it Jackson's way for him to have some fun with and record some clips so we could share it's sounds with the world. He's done a fantastic job capturing the sounds from the harness and circuit, pleased to hear it in action!
20 July, 2024 by James P Gascoigne
How to guide - Installing the FUZZMASTER harness kit

How to guide - Installing the FUZZMASTER harness kit

In this article I'm going to feature how to install one of my NRG x Home of tone 'FUZZMASTER' fuzz circuit loaded Jazzmaster pre-wired harness. From removing your original wiring, to prepping the control cavity with copper foil shielding and finally right through the final steps of install of the fuzz loaded harness.
03 June, 2024 by James P Gascoigne

From the Home of Tone bench

Spence's SPARKLEMASTER build project

Spence's SPARKLEMASTER build project

What a fantastic project this was! Can't beat a build project that really captures personality, a spot of nostalgia and the true essence of custom work. One of my regular customers asked me about helping bring a Jazzmaster vision he had to life, and after a few chats about it, the direction to go in etc, it was time to get stuck in. Only right to share some of those build stages with you!
07 July, 2024 by James P Gascoigne
An offset for the ages - MIJ J Mascis Jazzmaster

An offset for the ages - MIJ J Mascis Jazzmaster

This was such a pleasure of a customer project to be part of. Friend and long time supporter of the Home of Tone, had this particularly well looked after, and to be honest, mint condition, MIJ (Made in Japan) J Mascis signature model Jazzmaster. As lovely as it's factory specs and stylings was, the owner fancied making it a little bit more 'his own' so to speak, with some choice, and very easily reversable mods and kindly asked me to help carry out said mods. But with the guitar here I thought I'd document some of the existing specs and unique features too, in case the closer look at the factory fresh guitar helped anyone out there with research or restoration perhaps.
07 February, 2024 by James P Gascoigne
An awesome Ferrari Yellow Super Strat for Ryan!

An awesome Ferrari Yellow Super Strat for Ryan!

This was a wicked project to be part of. A great Home of Tone supporter, Ryan, mentioned he had a project in mind quite some time ago, making use of an old Mighty Mite maple neck he had for years, along with a HH super strat body he picked up for a good deal from Guitar Build. After some discussion over time, specs were decided on and parts were compiled, body was painted and it was time for me to get stuck into assembly for him.
I won't go into lots of detail of each step of the assembly, as I've covered a lot of the same kinds of things a number of times on the blog via other partscaster builds. But I'll share the photos nonetheless.
Very much an EVH inspired build, featuring some wicked parts, some of which I was lucky enough to supply as well as install, such as numerous Gotoh hardware items, the Vega-Trem bridge, Tesi Switch kill switch button and all of the wiring.
20 January, 2024 by James P Gascoigne